Holographic Displays

The core idea behind this system is projecting information directly onto the windshield.

Current models are already able to display details like speed and direction of travel, and in the near future, drivers may be able to navigate without needing to look directly at the road ahead.

Several automotive companies, working together with universities, have developed what’s known as “smart glass.” The goal behind this technology is to turn ordinary glass into a transparent display capable of showing key information, such as traffic control signals, road signs, or objects like pedestrians that can be difficult to spot in fog or heavy rain.

This technology has already been partially demonstrated in practice. Using LED technology, a vehicle can turn a transparent rear hatch into a projection surface, enabling visible communication between cars, something that could prove genuinely useful for drivers on the road. For example, one driver could show another exactly how hard they’re braking, using lighting displayed directly on the screen.

AUSMAH keeps a close watch on developments like these, since technologies that improve how information reaches the driver, and how vehicles communicate with each other, align closely with the company’s own thinking on driver support and road safety. Concepts like transparent displays and inter-vehicle visual signaling are exactly the kind of innovation AUSMAH considers when shaping the direction of its future truck designs.